Daring has a new home. Cadillac today announced plans to launch Cadillac House, a physical manifestation of the brand’s cultural world, located on the ground floor of the company’s global headquarters in New York City. This 12,000 square foot permanent space will open to the public June 2, 2016 and will serve as a rotating location for events, vehicle exhibitions and collaborative partnerships with pioneering organizations, such as the Council of Fashion Designers of America (CFDA) and Visionaire.
Visitors will encounter an ever-evolving look inside the brand, anchored in the exploration of a wide spectrum of talents, industries and enterprises. From concerts to interactive art installations to fashion retail space, Cadillac House is designed as a meeting place where innovators, creators and the curious can find inspiration – and one another.
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