This thing actually seems usable and well done as far as capabilities go. It doesn’t have the highest towing ability but 5000 pounds isn’t too shabby. 2000 pound payload is better than most half tons available. On board power pretty much does away with range anxiety. I could see people actually wanting this if the price is reasonable.
I think Tesla will continue to be a niche player. When they finally get their version of a pickup on the market it will have a starting price 20K higher than the W15. Also they say they can produce around 60 thousand a year. I don’t think Tesla can touch that given past production problems. Not to mention the other models Tesla has to build. Musk has too many pans on the fire.